Uniqlo New Generation T-shirt Pharrell Williams - "i am OTHER" officially launched

UNIQLO [UNIQLO] and the current worldwide music producer and singer Pharrell Williams jointly created "i am OTHER" series of UT single product on April 15 officially released. The series was jointly developed by Pharrell and UNIQLO's first creative director of the UT series and the trend godfather NIGO, injecting an endless stream of creative enthusiasm into each design and production details, resulting in a comprehensive innovation and new experience of UT.

UNIQLO [UNIQLO] and the current worldwide music producer and singer Pharrell Williams jointly created "i am OTHER" series of UT single product on April 15 officially released. The series was jointly developed by Pharrell and UNIQLO's first creative director of the UT series and the trend godfather NIGO, injecting an endless stream of creative enthusiasm into each design and production details, resulting in a comprehensive innovation and new experience of UT.

New products will be sold in stores in 14 countries and regions around the world from UNIQLO [UNIQLO] starting April 15. Pharrell Williams will also appear in the UT series campaign and advertising endorsement, and passionately debut "Come Get It Bae" in the latest album "GIRL". Click here to view the exclusive video of Pharrell's exclusive interview with UNIQLO [http://www.uniqlo.com].

The i am OTHER series of men's and women's wear has 14 T-shirts of different colors and styles. Each of the charms presents Pharrell's classic slogans, including "Think Other" and "THE SAME IS LAME". The men's T-shirts are carefully designed with seams and seamless patterns, and incorporate many other elements that convey Pharrell's original ideas and feelings. Each T-shirt has Pharrell's black-and-white graffiti on the inside of the collar. Full.

Pharrell said in the UNIQLO exclusive interview video: “When I first put on the i am OTHER collaboration series, I could not help but want to tell everyone: “Wow, this is an unprecedented innovation. "It has such a soft and comfortable feel. I can hardly believe that its price is so favorable."

UT series products have been launched in the market for 12 years and have already become the must have collection for every customer. Each year, UNIQLO offers more than 1,000 UT styles. The classic, epoch-making, art, music, movies, comics, animation, and other popular cultures are represented on the UT through the logo so that every consumer can experience true Print T-shirt popular culture, free to express their own personality.
The UT series began in the spring and summer of 2014. The trend godfather NIGO joined UNIQLO [UNIQLO] and became UT's first creative director. He collaborated with the design team of UNIQLO [UNIQLO] and carefully selected patterns of varying styles to inject fresh energy into the UT series. Guided by NIGO's unremitting efforts and its unwavering belief, the new UT series in spring and summer 2014 will be on line. It will cover about 30 themes and more than 1200 colors and patterns for men's, women's and children's wear.

As Grammy Award winner and Oscar nominated winner, Pharrell Williams has multiple identities such as music producer, fashion designer and singer. Not long ago, he just released his second personal music album, GIRL. He pays close attention to the trends and is at the forefront of the fashion trend. The brand of BBC Icecream he has created has also attracted worldwide attention.

i am OTHER Print T-shirt (Short Sleeve) $99

Women's i am OTHER Print T-shirt (short sleeve) 99 yuan

Short Style

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