Children's shoes brand to be upgraded Cashel continue to mature

Recently, the State General Administration of Quality Supervision, Inspection and Quarantine announced a random inspection report on the children's products industry. The products involved three categories of children's shoes, strollers and toys. Among them, 80 kinds of children's shoes by sampling and 66 kinds of children's shoes met the standard requirements and showed The pass rate was 82.5%. To solve the children's shoes industry, low technology, poor product quality and other issues, the government and people from all walks of life have made tremendous efforts, formally implemented in July of the first national compulsory standard GB25036-2010 "Cloth child shoes", once again Children's shoes business sounded the alarm. Nowadays, among the children's shoes market in China, although the international brands have always occupied a favorable position by virtue of the mature operation mode, the domestic shoes industry has begun to march toward the brand competition field. However, it is fortunate that all aspects are still in its infancy All are progressively improving with a positive attitude. It is reported that China's baby industry will increase its yield by as much as 30% after 2000. At this stage, China currently has 380 million children under the age of 16, accounting for about a quarter of China's total population, and about 27 million newborns are born each year. China's baby products market each year nearly 380 billion market capacity. With the growing number of "post-80s" parents and their children's spending on the consumer is also growing, in view of the consumption characteristics of this generation of people, children's products also showed a personality, fashion and so on, in order to meet the market's main force Consumer customer needs. In particular, the domestic brand of children's shoes, represented by the CASIXON brand, is even more capable of providing the best consumer experience and services to Chinese children through the help of technological innovation, pioneering the market opportunities and promoting the continuous improvement of the children's footwear industry . In an array of children's shoes brand, you can often find that some children's shoes tend to adult products, there is irrationality in the shoe structure, easy to children's growth and development stage of the foot impact, so the product quality requirements and standards On, children's shoes should be distinguished from adult shoes. As a leader in the children's products industry, Cassi Long brand persists in excellence in product quality, not only in-depth cooperation with domestic authorities, full commitment to product development, standard monitoring and so on, but also hired internationally renowned designers and developers, The top elite team to develop the characteristics of children in China as the main research, the development of the most suitable products. At the same time, the use of high-quality raw materials and unique production technology to create a comfortable, environmentally friendly, user-friendly brand products. When the Chinese children's shoes market is still in its infancy, the Casiron brand has already laid the marketing network in all provinces and municipalities across the country and has more than 2,000 outlets. The six major brands are Chengdu, Zhengzhou, Zhuzhou, Guangzhou, Taiyuan and Hangzhou Core city set up a branch, set up efficient and professional marketing team to promote the Caslon brand integration in the apparel monopoly system operation process. With a strong marketing channel to establish the Casiron brand in the market position, through close cooperation with local distributors and contacts, to provide consumers with more affordable products and thoughtful and meticulous service to enhance the brand's added value and influence Force, won the majority of customers and consumers on the trust of the Caritas brand, in one fell swoop in the field of market breakthroughs in the exploration continue to mature. In addition, Cassidy brand is the first in the industry to create a brand image of self-innovation cartoon "Jinweixia Xi Long" as the spokesman, hand in hand with the Asian popular little star Bin Binbin, brand new era of full marketing, spare no effort in Brand promotion to play an advantage, through Hunan Satellite TV, China Shoes Network and other traditional and new media publicity brand, maximize the use of media effects, strengthen the visual impact of the brand, effectively highlighting the brand's unique, so as to further attract market consumers. "Children's Economy" has become a new growth point in the commercial market nowadays. The more favorable the consumption resources, the more favorable the brand is. Even the adult sports brands such as Li Ning, Anta and 361 ° will extend their reach to children Shoes area, we can see the market potential is very huge. Branding have joined the hot baby shoes market, in the face of such a situation, Cassidy brand is still confident in accordance with its own strength and the established strategic goal step by step, I believe that only lay a good brand of market basis, in order to fame and fortune At the same time, open up more room for development.

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The Cotton Sateen Fabric is produced through the satin weave structure; warp yarns are floated over weft yarns, for example four over and one under. The long floats produce a surface that is smooth to the touch and reduces light scattering to increase shine. Because it is woven by cotton yarns, the Cotton Percale Fabric has good characters of moisture absorption and air permeability. There is cotton sateen bleached fabric, cotton sateen dyed fabric and cotton sateen printed fabric.

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