2015 Shenzhen Trade Fair China Beauty Network interview Ai as clothing general manager Bu Hongxia

Guangzhou City, such as Clothing Design Co., Ltd. was founded in 2001, more than 10 years, with innovative ideas, unique vision, professional R & D and design clothing products over the years of planning experience and continuously improve market share and brand awareness, Established a career and fashion brand image. At present, there are two major brands, AIR.U and air.u. Following Xiaobian together to understand the next captain.

皑如-Air.u

Reporter: BU total Hello, please say hello to introduce myself under it.

Bu total: China Beauty Network audience Hello everybody, I am from the costumes such as Bu Hongxia very happy to meet everyone.

Reporter: surely we also want to know the next Lady, such as the brand, BU always briefed us about this brand. Let more people know about it.

Bu total: Then I started from the origin of the name, such as its name is from the Chinese Han Dynasty talented woman Zhuo Wenjun wrote a poem, "Bai Tou Yin" inside the head sentence, such as snow on the mountain. The space between the clouds is like a word, so it also lays a backdrop as a poetic culture of a Chinese women's fashion brand.

Reporter: Ai is the first time exhibitors? Hope that through this exhibition to get a what effect!

Bu total: Yes, this show hopes to give such as friends, as well as do not understand such as the dealer more understanding, but also to show the style of Ai.

Reporter: This one of our exhibition hall design is also very novel, then the design inspired by what?

Bu total: This time, our pavilion is a cross-border exhibition in cooperation with artists working in cooperation with Spain and Taiwan. Apart from presenting our own costumes, there is also a painting of himself by the artist.

Reporter: BU total you in the creation of this brand what is the original intention?

Bu total: First of all, I read the design profession, the original intention of a venture is to do your favorite, will wear a clothing brand, about 14 years ago, we founded the brand.

Reporter: How many years have you engaged in the fashion design industry? How long is the brand founded?

Bu total: I have read the design until now have seventeen or eight years, and then our brand has a history of fourteen years.

Reporter: Bu total design of their own so many years, that we are as if a woman's design inspiration is like?

Bu total: We have done so long clothing, which also allows me to think about the nature of clothing is, as well as the significance of the design, we hope to do their favorite, impressing others to move their clothes, return to people's wear Itself, embodies the people-oriented, because the clothing is also the second layer of human skin, so we hope that with good material with cutting people to wear more comfortable.

Reporter: Bu can always share with you the next company under a development plan?

Bu total: First of all, through this service fair to let more business people know us, but also can we spread further as Ai, but also hope that our intention to design clothing to more people like to wear with the dress, so the next three years, we Hope to be able to face a broader market in the country, and then our own products to be more carefully done.

Reporter: The development of an enterprise must not be inseparable from the front-line employees, where do you always want to say to your team?

Bu total: First of all I want to say to them, you worked hard. We have also worked hard for this exhibition for several months. Some of our colleagues are even working endlessly. I will always remember their dedication. I am very grateful to them for joining me in fighting.

Reporter: Thank you, Miss Bu's share, I hope that if we are more brilliant because of our efforts.

Bu total: Thank you!

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