A / E Lian Nuo Talking about the change from the fashion brand to the lifestyle brand
On the issue of the AE Fashion Week talked about the fashion trends in the 2011 autumn and winter accessories articles, how to use the combination of accessories to achieve the finishing touch, so as to highlight the overall dress style. December approaching, the end of the bell is gradually approaching, with the beginning of the beginning of winter, the spring atmosphere seems to have fluttered quietly. Winter is coming, the spring is far behind? And this season's autumn and winter AE give us what kind of wearing feeling? AE Liansu clothing is a brand that has been committed to leading the fashion forefront, it is not only spread in popularity , Nor is it just an ordinary apparel brand, while AE is telling a woman's story, a lifestyle and lifestyle. The so-called life style brand, is the culture as the core, to bring consumers a sense of belonging to the brand. Life style brands, not only in the sales of goods, but also in the sales of a lifestyle and form, especially in the fashion industry, and this quarter of autumn and winter even slave AE brand is telling a story behind the fashion history.
This season's autumn and winter theme named "retro fifties," tells the story of an urban modern woman back to the fifties romantic gorgeous rock feelings, the fifties mark is gorgeous shine, Elvis Presley's rise, the post-war economy The recovery of people's material and spiritual life gradually meet. The urban modern women represented by AE are just like the women in that era - independent, stylish and shining. They work hard during the day, invaded busy life in the city; the night they set aside the cumbersome work, Hupenghuanyou in the city on the moonlight leisurely drinking coffee, taste small wine, dancing with music, laughing out loud. And AE represents this is the modern urban lifestyle ---- fashion, casual, unrestrained, free, and love life! With the advent of 2012, AE spring and summer series is about to appear, so stay tuned.
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